amazon advertising technology

Amazon Dayparting: Bid Smarter Using New CAPx Heat Mapping Tool

Dayparting, also called ad scheduling, refers to the tactic of adjusting ad exposure for certain hours of the day and/or days of the… > Read More

Dayparting, also called ad scheduling, refers to the tactic of adjusting ad exposure for certain hours of the day and/or days of the… > Read More

Must-Attend Ecommerce Conferences in 2019

Conferences provide a great opportunity for networking, discovering new products, and learning about the latest technologies, trends and strategies to advance your business…. > Read More

Conferences provide a great opportunity for networking, discovering new products, and learning about the latest technologies, trends and strategies to advance your business…. > Read More

Q4 Facebook Advertising Best Practices & Advanced Strategies

The Q4 shopping season is here — and if you want to capitalize on the increased opportunity for business, you will need to… > Read More

The Q4 shopping season is here — and if you want to capitalize on the increased opportunity for business, you will need to… > Read More

facebook pixel update

Facebook Pixel Update For First-party Cookies: What It Means

Facebook is making an important update to its tracking Pixel later this month that will offer businesses a first-party cookie option. According to… > Read More

Facebook is making an important update to its tracking Pixel later this month that will offer businesses a first-party cookie option. According to… > Read More

googles responsive display ads

Google’s Responsive Display Ads | How To Use & Best Practices

Google recently announced that its new Responsive Display Ads (RDAs) will roll out to all advertisers in the “coming months.” Powered by Google’s… > Read More

Google recently announced that its new Responsive Display Ads (RDAs) will roll out to all advertisers in the “coming months.” Powered by Google’s… > Read More

Franklin Sports: How to Lower ACoS Using Amazon CAPx & Granular Campaigns

Founded in 1946, Franklin Sports is the home of the official MLB, NFL, MLS, NHL & college sports gear, sporting goods, indoor games… > Read More

Founded in 1946, Franklin Sports is the home of the official MLB, NFL, MLS, NHL & college sports gear, sporting goods, indoor games… > Read More

The Amazon Hybrid Model: Take Control of Your Growth on Amazon

More businesses today are using both Vendor Central and Seller Central to leverage the advantages of both platforms on Amazon’s Marketplace, known as… > Read More

More businesses today are using both Vendor Central and Seller Central to leverage the advantages of both platforms on Amazon’s Marketplace, known as… > Read More

video marketing trends

Video Marketing: The Biggest Trends of the Year

With the rise of Snapchat, Facebook Live and Instagram stories, video marketing is no longer optional. It’s downright necessary to staying relevant. Regardless… > Read More

With the rise of Snapchat, Facebook Live and Instagram stories, video marketing is no longer optional. It’s downright necessary to staying relevant. Regardless… > Read More

How to Find the Best Products to Sell Online in 2019

When it comes to being a successful online merchant, few things are as important as your product choice. After all, your products are… > Read More

When it comes to being a successful online merchant, few things are as important as your product choice. After all, your products are… > Read More

addiego 2018

AdDiego 2018: A Day of Networking & Learning Amazon Q4 Strategy

Over 150+ experts representing retail brands and CPC Strategy gathered at the beautiful Alexandria campus in sunny San Diego last week for our… > Read More

Over 150+ experts representing retail brands and CPC Strategy gathered at the beautiful Alexandria campus in sunny San Diego last week for our… > Read More

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