Tara Johnson

Tara graduated from the University of New Hampshire with a B.S. in Journalism / Business. Her passion for creative publishing and quality reporting landed her work opportunities at several companies in Massachusetts, New York and California. She is a leading voice behind CPC Strategy’s Blog.

Recent Posts by Tara Johnson

The Ultimate Guide to Kickstarter Campaigns

Crowdfunding has become immensely popular in the last decade. Creatives use it to fund their latest films, projects and recordings, while entrepreneurs leverage… > Read More

amazon holiday calendar

Amazon Holiday Calendar for Sellers | 2018

It’s pretty straight forward – when the busy holiday shopping days arrive, there won’t be any time to test strategies or theories. Sellers… > Read More

What is the Amazon Accelerator Program?

According to recent reports, Amazon is leveraging a new feature called the Amazon Accelerator Program to expand their “exclusive product offerings” and “help… > Read More


Top Social Media Conferences for 2019

When it comes to social media conferences, 2019 is full of them. There’s one virtually every month, in every state across the nation…. > Read More

top amazon conferences

10 Amazon Seller Conferences in 2019 [updated]

Those who follow the internet retail industry are well-aware of the potential marketplace Amazon presents to both high-volume vendors and first-time business owners…. > Read More

amazon advertising technology

Amazon Dayparting: Bid Smarter Using New CAPx Heat Mapping Tool

Dayparting, also called ad scheduling, refers to the tactic of adjusting ad exposure for certain hours of the day and/or days of the… > Read More

Must-Attend Ecommerce Conferences in 2019

Conferences provide a great opportunity for networking, discovering new products, and learning about the latest technologies, trends and strategies to advance your business…. > Read More

Franklin Sports: How to Lower ACoS Using Amazon CAPx & Granular Campaigns

Founded in 1946, Franklin Sports is the home of the official MLB, NFL, MLS, NHL & college sports gear, sporting goods, indoor games… > Read More

video marketing trends

Video Marketing: The Biggest Trends of the Year

With the rise of Snapchat, Facebook Live and Instagram stories, video marketing is no longer optional. It’s downright necessary to staying relevant. Regardless… > Read More

How to Find the Best Products to Sell Online in 2019

When it comes to being a successful online merchant, few things are as important as your product choice. After all, your products are… > Read More