Tara Johnson

Tara graduated from the University of New Hampshire with a B.S. in Journalism / Business. Her passion for creative publishing and quality reporting landed her work opportunities at several companies in Massachusetts, New York and California. She is a leading voice behind CPC Strategy’s Blog.

Recent Posts by Tara Johnson

The Ultimate Guide To Amazon Baby Products

Amazon’s “baby” section has certainly solidified itself as one of the site’s biggest and most popular categories, outperforming even megalith retailers like Walmart,… > Read More

The Ultimate Guide To Amazon Watches and Jewelry

With online fine jewelry sales expected to double between 2014 and 2020, it’s no surprise that more and more people are considering selling… > Read More

Elite SEM Rebranding Ushers In New Era of Growth

Elite SEM, North America’s largest independent performance and data-driven digital marketing agency, announced today that it is rebranding. The move is the result… > Read More

The Ultimate Guide To Amazon Home & Garden

Amazon Home and Garden products range from furniture and holiday decorations to lawn care and craft supplies. As of 2017, 60% of the… > Read More

The Ultimate Guide To Amazon Pet Supplies

Amazon’s Pet Supplies category has seen immense growth in recent years. According to data from One Click Retail, the category brought in almost… > Read More

Amazon australia

A Guide to Sell on Amazon Australia

If you’ve ever considered selling across the pond, Amazon Australia might be a good place to start. The two-year-old marketplace gets nearly 14… > Read More

ONE Brands Sweet Selling Success on Amazon

ONE Brands, formerly known as Oh Yeah! Nutrition, was founded in 1999 by Ron McAfee. With roots in sports nutrition, ONE has always… > Read More

amazon dsp

What is Amazon Demand Side Platform? [2019]

In the following blog post, we will focus on the structure of the Amazon Demand Side Platform and how advertisers can leverage DSP… > Read More


Amazon Moments: How Brands Deliver Physical & Digital Rewards To Customers

Amazon is always looking for new ways to engage customers and brands alike, as they have with recent initiatives like Amazon Live and… > Read More

House of Jack Co. & CPC Strategy Team Up To Increase Amazon Sales 101%

After 20 years, Kelly and Michael Terwege took a leap of faith when they decided to leave their previous careers and launch “House… > Read More