How to Spur Growth & Efficiency Gains with Dynamic Search Ads

Utilizing DSAs to Drive High Quality Traffic

Dynamic Search Ads allow advertisers to take advantage of Google’s improving search algorithms to drive high quality traffic to the most relevant landing pages. In order for advertisers to take advantage of DSAs, they must fully understand how they work & advanced strategies that empower them.

On Wednesday, December 2, 2015, at 11am (PST), Paid Search Manager Lewis Brannon will dive into advanced DSA strategies that will drive traffic & increase campaign build-out efficiency.

This course is designed for Retail Marketers.


Topics Discussed Include:

  • What are Dynamic Search Ads & Why They Used to be Avoided
  • Latest DSA Enhancements for Retail Marketers to Utilize
  • Find out if DSAs are a Good Fit for Your Company
  • Best Practices to Optimize Dynamic Search Ads
  • Empowering Your DSAs with Advanced Strategies
  • A Future Without Keywords…
  • Live Q&A


How to Spur Growth & Efficiency Gains

with Dynamic Search Ads



About the AuthorTara graduated from the University of New Hampshire with a B.S. in Journalism / Business. Her passion for creative publishing and quality reporting landed her work opportunities at several companies in Massachusetts, New York and California. She is a leading voice behind CPC Strategy’s Blog. See all posts by this author here.