How Marketers Use Psychology to Sell [Infographic]

So much of language is unspoken. 55% of communication is body language, compared with 38% from voice tonality, and 7% from spoken word.

Competitive marketers leverage  the nuances of language, color, and additional psychology factors which influence buying behavior to increase sales and influence purchases.

For key elements that influence purchase behavior including senses, and color, check out the buying psychology infographic below:

Psychology Tactics To Increase Sales

Consider delving deeper into Marketing Psychology for content marketing, trust factors, unconscious branding, pricing, etc.

About the AuthorMary Weinstein is the Director of Content at CPC Strategy, and an expert in Retail Search, Google Shopping and Digital Marketing. A NY native, Mary spends her time educating online merchants, hiking and drinking copious amounts of coffee. You can also find her work on SEW, SEMRush, MOZ and Practical Ecommerce. See all posts by this author here.