Google News: Google Maps Offers

Google maps coupons, offersThis morning Google announced an update to Google which integrates offers with Google maps. The offer creation tool, which will be updated within the next week will allow online merchants to display coupons or sales based on a searchers location, preferences and search queries.

Google Maps Offers

”¬†Using the simple offer creation tool, businesses can create their offer in minutes and showcase it to local customers across Google, including Google Maps.”- Google

Sales and promotions are displayed on devices using a blue tag icon:

How Much Does Google Maps Offers Cost?

Google’s newest maps update enables online merchants to display promotions or coupons to customers searching based on their search location and type. The program is based on a merchant budget, and only charges retailers when users save an offer. To get started with Google offers, check out Google’s offers page.

Google maps offers

In addition to maps, online merchants can feature offers with GoogleGoogle wallet,Google Offers and Google+. For more information on Google’s Maps app, check out this Google Commerce article.

 

 

Are you using any Google promotions or coupons? Which ones have the best return?

 

 

About the AuthorMary Weinstein is the Director of Content at CPC Strategy, and an expert in Retail Search, Google Shopping and Digital Marketing. A NY native, Mary spends her time educating online merchants, hiking and drinking copious amounts of coffee. You can also find her work on SEW, SEMRush, MOZ and Practical Ecommerce. See all posts by this author here.