CPC Strategy

The Retailer’s Guide to
Customer Nurture Emails

7 Shopper Segmentation & Campaign Strategies for Profitable Email Marketing

Get the Guide PDF


The Story: Retailers know that email is one of the most important ways to keep in touch with customers and turn a profit. But as email technology changes and new personalization capabilities appear, shoppers expect a new type of email–one that’s tailored to where they are in the buyer journey.

The Guide: We’ll address the top “customer nurture tracks”–a.k.a. personalized emails you should send to every customer from your newbies to your VIPs.

Who It’s For: Retailers with intermediate or advanced email programs

 

You’ll Learn:

  • How to segment your audiences for the biggest impact
  • How to write stellar creative and copy (plus examples)
  • How to convert your most valuable audience segment
  • Ideas for email topics and special events for VIP customers

Learn How To Nurture Your Customers Through Email


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