The Story: Thanks to the introduction of Dynamic Ads, Facebook not only serves as a brand awareness tool but also acts as direct response channel to get a higher ROI for advertisers. If you’re not using Dynamic Ads, it’s likely you’re missing out on one of Facebook’s most rewarding ad types.
The Guide: This guide explains why Facebook Dynamic Ads are a must-have for any business or brand trying to engage with customers, improve ROI, and increase conversions on the platform.
Who It’s For: Brands/retailers advertising on Facebook
- Introduction to Facebook Dynamic Ad Creation
- Best Practices for Facebook Targeting
- Utilizing Demographic Data to Increase Targeting Capabilities
- How to Test Cross Selling & Upselling Opportunities with Dynamic Ads