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Customized Creative Briefing

Content Direction & Strategy

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Design & Implementation


Customized Creative Briefing

  • Undergo an initial creative briefing process to better comprehend your business objectives and target audience
  • Close coordination and consulting with your creative as it relates to EBC initiatives
  • Engage in a deep understanding of your company’s style guidelines, competitive considerations, budget, and site traffic

Content Direction & Strategy

  • Assign a dedicated EBC project manager to handle your account’s creative
  • Work with client to identify premium features that you want to highlight on your product page
  • Enhance your brand story through custom page selection, layout and theme

Design & Implementation

  • Template EBC design for your catalog and brand
  • Execute & manage all aspects of EBC submission
  • Provide constant editorial / content feedback & serve as your main point of contact for EBC generation via Seller Central

“CPC Strategy’s proactive management and professionalism is best-in-class. This level of service is seldom seen in today’s business world.”

– Jeff McRitchie, VP of Marketing | MyBinding

DELIVERING LASTING RESULTS FOR OUR CLIENTS

 

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