Ecommerce Personalization Beyond Amazon
How to Beat Them at Their Own Game
Acquire, Grow and Retain Your Customers
Tuesday, June 13th @ 11am PT/2pm ET
33% & growing – According to Euromonitor International, that was Amazon’s 2016 Ecommerce Market Share in the U.S. – A scary thought for many ecommerce executives. Yet, it’s also a great opportunity for executives to learn Amazon’s strategies to acquire, grow & retain customers, to use for your own.
While most retailers cannot compete with Amazon on operations and fulfillment, where you have opportunity is with advancing your approach to personalization and cross-channel campaign management.
- Multiple approaches and use cases for product recommendations
- Personalization beyond recommendations
- Connecting email, web, and mobile
- Optimizing acquisition through predicted lifetime value
- Live Q&A
Marketing Operations Coordinator
Vice President of Marketing
CPC Strategy Has Been Featured On