Recent Posts in Facebook - CPC Strategy
Facebook Ecommerce Group Member And Online Retailer Kirk Holbert Shares His Story On Selling
Recently, John Lawson, owner and operator of Colder ICE Media, asked me to do an article on the Facebook Ecommerce Group, a group budding with more than 1200 members and active topics on retail being posted and discussed every day. I… > Read More
Facebook: “Pay Us To Reach Your Followers”
The way Facebook has begun its advertising program has been fascinating to me. You may remember last week when I blogged about why Facebook won’t stop calling me. In this week’s episode, Melanie Maybe, owner of www.tragicbeautiful.com and a Facebook page with… > Read More
How Klout Is Redefining Your Social Media Marketing Strategy
Social media is playing a much larger role for many online brands and industries today. The emerging, widespread popularity of Klout, a service that measures and quantifies online social influence based on reach and engagement on sites like Twitter, Facebook and Google+,… > Read More
What Is Social Commerce?
“Social Commerce” was THE ecommerce buzzword of 2011 and if you walked through the exhibit halls at Internet Retailer, eTail or Shop.org you were bombarded with people trying to get you to jump on the Social Commerce bandwagon. But what is Social Commerce? You’ve… > Read More
A Quick Dive into Facebook Insights – Your Key to Increasing Engagement on Facebook Fan Pages
So you’ve got your Facebook page setup, have been actively posting compelling content and have engaged with your audience, now what? Analytics of course. Understanding how to navigate and use the data provided by Facebook Insights is key to taking full advantage… > Read More
Seven Must Have Facebook Applications to Help Increase Engagement on eCommerce Facebook Fan Pages
If you’re like many other online retailers you have probably dipped your toe into the Facebook ecosystem by setting up a Facebook fan page but haven’t done much since then. Although the majority of Facebook users spend most of their time pursuing friends… > Read More
