Recent Posts in Social Media Marketing - CPC Strategy

social media marketing tools

Social Media Marketing Tools to Make Your Life Easier

Manually setting up and maintaining a full marketing plan is not just archaic–it’s also not scalable. Third party developers have been hard at… > Read More

social media marketing conferences

Top Social Media Conferences for Retailers [2017-2018]

There are 4 million advertisers on Facebook. That’s a lot of competition for retailers and brands, and other social ad platforms such as… > Read More


Snapchat Ads 101: Everything Retailers and Brands Need to Know

If you look at Snapchat’s current revenue growth–from $58.7 million in December 2015 to $404.5 million just one year later–you’d have no idea this… > Read More

social media contests

8 Do’s & Don’ts That Can Make or Break Social Media Contests

Whether on Facebook, Instagram, Pinterest, Twitter, or Snapchat–there’s no doubt that social media contests are a big deal for online retailers. If you’ve… > Read More

influencer marketing

The Ultimate Influencer Marketing List

Influencer Marketing is a powerful strategy that incorporates social media and content to build relationships with trusted people in your industry and drive your brand’s… > Read More

warby parker shoppable instagram

Shoppable Instagram: Best Practices to Turn Followers into Customers

*This article was written by Ronit Epstein, Marketing Communications Manager (Yotpo) Instagram is a key platform for building brand recognition and cultivating a loyal,… > Read More

Social Media Advertising Platform

A Breakdown of Each Social Media Marketing Platform for Retailers

Comparing Social Media Marketing Platforms Advertising on social media outlets has become an inherent necessity as the e-commerce industry continues its steady reign… > Read More

How to Advertise on Instagram

How Retailers Can Advertise on Instagram As we mentioned in the first part of  our social series, “Everything You Need to Know About… > Read More

How Retailers Can Grow Their Business in 2016 with Social Platforms

2016 Social Predictions with Leading Experts Click here to read our 2017 Facebook Advertising Predictions The concept of using networks to denote user-generated… > Read More


Polyvore: Why Personalized Social Shopping Apps Matter

Polyvore is a unique way to discover and shop for items including fashion, beauty and home decor. The goal of the e-commerce site… > Read More