Recent Posts in Social Media - CPC Strategy
How to Use Facebook Lead Ads to Track Offline Conversions
It’s safe to say we can all agree on one thing – nobody enjoys filling out forms, especially on mobile devices. This is… > Read More
Facebook Refunds Advertisers Hit by Reporting Bug
Mobile ads were about 84% of Facebook’s advertising revenue for the Q4 2016–but it looks like they’re going to have to give some of… > Read More
3 Steps to Creating Direct Response Videos That Convert
This is a guest post by Conor Grant, Marketing Manager at FuelX, a direct response video advertising platform. Nobody likes a complainer who… > Read More
Is Facebook Lowering Your Reach? This Could Be Why
In the wake of the Google ad scandal (if it could be called that), Facebook’s implementing a new safeguard against spam. AI-automated processes to… > Read More
How Much Do Facebook Ads Cost?
Cost. It’s the single, most asked-about topic from first-time Facebook advertisers – and rightfully so. After all, it’s your hard-earned money on the… > Read More
Improving Your Facebook Content Performance and Audience Targeting
Google and Facebook have taken over the digital ad industry and don’t appear to be slowing down. It’s no question that Facebook advertising… > Read More
Should My Company Buy Facebook Likes?
Whether you’re the social media manager for a major brand or you’re just trying to get your own business off the ground, it… > Read More
What Does Facebook Reach Mean?
Metrics are crucial to any online campaign, giving you detailed insight on what’s working, what’s not and what needs to be changed in… > Read More
What Every Business Should Know About Instagram Stories Ads
In January 2017, Instagram Stories Advertising was launched as a new way to place full size, targeted ads on Instagram for businesses. These… > Read More
The Best Facebook Ad Types for Retailers
At first glance, Facebook advertising looks a little overwhelming. With dozens of ad types, targeting options and placements and 11 different sales- and… > Read More
