Recent Posts in Marketplaces - CPC Strategy

amazonfba

Profitable FBA Strategy & Amazon Expansion into New Sales Channels

2-Part Course Series on Profitability FBA Analysis FBA is considered one of the most influential levers third-party sellers can utilize to improve marketplace performance, but without a proper FBA analysis, many sellers will see their profitability fall short of projections. While some sellers… > Read More

asin merging

How ASIN Merging Impacts Amazon Vendor Brand Protection

How Does ASIN Merging Impact Amazon Vendors? ASIN merging is just one of the many ways manufacturers (vendors) can combat unauthorized sellers on Amazon. By merging duplicate listings, sellers can better position themselves in the Amazon Marketplace and deter unauthorized sellers from having their… > Read More

amazon search terms

Amazon Increases Search Terms Character Limits to 1,000

Amazon Increase Search Terms Character Limits Amazon recently increased their search terms character limits giving retailers more room than ever before to list keyword terms and rank organically. To say the least, this could have a direct impact on how millions of products sold on… > Read More

amazon seller

20 Characteristics Of A Sophisticated Amazon Seller

Advanced Characteristics of an Amazon Seller The Amazon seller community is a tight-knit one, and it’s typically pretty clear which storefronts are the most successful in a given category. Despite Amazon’s advanced development for third party sellers, many marketers remain stagnant in their ability… > Read More

amazon serp

40 Questions on Increasing Product Discoverability on the Amazon SERP

Product Discoverability on Amazon SERP With such little understanding to how the Amazon SERP works, many sellers are left with unsold products sitting in warehouses because consumers can’t seem to find them. Without fully understanding the factors that trigger the best results… > Read More

7 Tips on How to Structure Sponsored Products Automatic Campaigns

Automatic Campaign Implementation Phase 1 & 2 Although Sponsored Products is one of the most powerful tools for driving discoverability and incremental sales for Amazon sellers, with so many levers to pull it can be difficult for sellers to know where to… > Read More

automated campaigns

Introducing Sponsored Products Automated Campaigns For Amazon Vendors

AMS Automated Campaigns Available for Vendors As we anticipated, Amazon has officially introduced automated campaigns for vendors through Amazon Marketing Services (AMS). AMS offers effective tools to help vendors stand out against their competitors and drive traffic to product detail pages and branded… > Read More

office-820390_960_720

Increasing Your Product Discoverability on the Amazon SERP

Understanding What Drives the Amazon SERP With such little understanding to how the Amazon SERP works, many sellers are left with unsold products sitting in warehouses because consumers can’t seem to find them. Without fully understanding the factors that trigger the best… > Read More

amazon keyword tool

The Best Amazon Keyword Tool

The Amazon Keyword Tool Since Amazon customers tend to have a higher intent to purchase, selecting the best keywords for your products is a vital component of your marketing strategy. Bidding on the right keywords for your products can improve your page sales rank… > Read More

amazon self-fulfillment

The Amazon Seller Fulfilled Prime Guide

Merchants Invited To Join Amazon Seller Fulfilled Prime Amazon recently announced they will be extending their Prime privileges to merchants who store and ship their own inventory through the Amazon Seller Fulfilled Prime program. This is exciting news for both sellers and consumers… > Read More

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The Fulfillment by Amazon Guide

How Professional Sellers Can Strategically Implement FBA



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