Recent Posts in Comparison Shopping - CPC Strategy


Shopping Feed Management – The Top Seller Variant Strategy

If you manage comparison shopping engine campaigns, you probably know that sending your full product feed isn’t always the way to go.  It’s… > Read More

IRCE 2013 Video Recap

The Internet Retailer Conference is by far the largest eCommerce show in the world. The 2013 version had over 9,500 attendees and 600… > Read More

What is a product feed?

What Is a Product Feed? Online Merchant Resource

A product feed, otherwise known as a data feed, is an excel, .txt, or .xml file that contains all of your products’ information…. > Read More

Pricegrabber merchant guide

Pricegrabber: The Ultimate Online Retailer Guide [Videos]

Pricegrabber: Price Comparison Website Resource This is a resource guide for Pricegrabber, a top sales channel for online merchants. In this post Rick Backus,… > Read More

A Look At Comparison Shopping Engines From The Outside In

When I try and explain what I do to friends who work outside of ecommerce, I am made acutely aware of my knowledge… > Read More

Magento Feed Exporter: Send Data Feeds Directly From Magento

CPC Strategy Magento Feed Exporter Ready to get more sales on your Magento store? Download CPC Strategy’s Magento Feed exporter, and generate data… > Read More

Q1 2013 CSE Rankings

Update 5/7/2013: We just released the most awesome Product Listing Ads Guide ever. At more than 15,000 words it’s the most comprehensive guide on the… > Read More

Jeff Katz, Rick Backus, WizeCommerce, CPC Strategy

Nextag CEO Jeff Katz Video Interview Part 2: Are Comparison Shopping Websites Dying?

Wize Commerce/ Nextag CEO Jeff Katz on the Future of Online Search Last week, we shared the first part of an exclusive video… > Read More

Ebay Commerce Network, Rebranded as eBay Commerce Network

This March, Ebay announced the merger of and eBay which was slated to launch April 1st. And since nothing is official until… > Read More

Q4 2012 CSE Rankings: Home and Garden Edition

Last Monday, we released our quarterly rankings for the top comparison shopping engine (CSE), for Q4 2012, based on metrics like revenue, conversion rate… > Read More

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