Recent Posts in International - CPC Strategy

amazon international expansion

The Seller’s Strategy for Amazon International Expansion

Successful Amazon International Expansion Tactics Amazon international expansion poses a vast opportunity for sellers to expose their products to new markets and increase sales. However, with opportunity comes risks and costs that need to be calculated before rushing into foreign marketplaces. With any… > Read More

amazon canada

How to Start Selling on Amazon Canada

Selling on Amazon Canada Canada has a reputation for lagging behind the U.S. in ecommerce–and it doesn’t help that 59% of Canadian small businesses didn’t even have a website in 2015. And let’s not even talk about the recent Canadian Union of… > Read More


Buy or Sell on Alibaba, the World’s Largest E-commerce B2B Marketplace

Why Businesses Should Buy or Sell on the Alibaba Marketplace: When headlines announced in September 2014 that Alibaba was the largest IPO in U.S. history, most Americans and many U.S. businesses had never heard of the company. With sales greater than Amazon… > Read More


Selling Internationally on eBay: Features and Benefits for Retailers

Selling Internationally on eBay: How retailers expanding beyond U.S. markets can benefit Toys R Us, a multibillion, Fortune 500 has something in common with Gelb Music, a privately owned music store in Redwood, Ca. These distinct market players — one sells toys… > Read More


Global Retail: The Biggest Challenges to Overcome When Selling Internationally

In today’s digital market space consumers and businesses interact, sell, and buy beyond their local borders. With greater access to foreign markets, many U.S companies are looking to expand overseas and to sell internationally. Global retail sales, including both in-store and online… > Read More

Amazon Launches Beta Product Ads Service in UK

  Amazon announced that it launched a beta Product Ads program in the United Kingdom.  Merchants in the UK and US retailers that ship products to the UK can now start listing their products on Amazon Product Ads will perform well if… > Read More

Ecommerce Merchants Abroad: New Paid Google Shopping Now Offering Credits

Google Shopping Expanding to New Territory Last month Google announced that it will expand its Google Shopping service internationally to Australia, Japan, Brazil, Spain, Italy, France, Netherlands, U.K., Germany, and Switzerland. The expansion will begin in February of 2013 and the countries listed above will… > Read More

Going Global with Google Shopping/Product Search

  When using the Merchant Center to send feeds to multiple countries, Google requires that every product in every feed has a unique product ID number. Even if the merchant is listing the same product in different feeds, each listing for that product… > Read More