Tara Johnson

Tara graduated from the University of New Hampshire with a B.S. in Journalism / Business. Her passion for creative publishing and quality reporting landed her work opportunities at several companies in Massachusetts, New York and California. She is a leading voice behind CPC Strategy’s Blog.

Recent Posts by Tara Johnson

instagram metrics

How to Measure Instagram Metrics | What’s Your ROI?

Instagram has made big strides in terms of metrics over the last few years — especially since its takeover by Facebook. Still, its… > Read More

amazon seller podcasts

2018 Amazon Seller Podcasts You Should Listen To Now

A decade ago, you would be hard-pressed to find a decent selection of Amazon seller podcasts. Luckily, today it’s a different story. Thanks… > Read More

How to Retarget on Instagram Ads

Tired of shoppers abandoning their carts? Want a way to remind old leads of those products and services they almost purchased?  Then retargeting… > Read More

Experiental Marketing?

Why are Brands Talking About Experiental Marketing?

In the age of social media, experiential marketing is what can make you go viral. It’s what can catch the eyes of movers,… > Read More


Inventory Management Strategies for Q4

*This is a guest post by Becky Trowbridge, Managing Content Editor at eComEngine. Effective inventory management is more important than ever, especially if you’re… > Read More

How Does Behavioral Marketing Work?

If you’re not using behavioral marketing, you’re doing it wrong. Unlike other marketing approaches, behavioral marketing gives you the full picture of your… > Read More

Sell and Earn With A Click: How Ecommerce SEO Leads to Higher Conversion Rates

This is a guest post by Michelle Deery, a freelance writer that works with Heroic Search, a SEO company based in Tulsa.  It’s… > Read More

amazon prime wardrobe

What is Amazon Prime Wardrobe?

There’s nothing worse than ordering an outfit online, only to find out a few days later that it doesn’t fit. In an effort… > Read More

amazon seller tools

51 Indispensable Amazon Seller Tools in 2018

We’ve compiled 51 of the most well-known Amazon Seller tools and services ranging from inventory management to repricing solutions and multi-channel selling. This list is… > Read More


Is AmazonFresh Leading the Ecommerce Grocery Movement?

If you’re a grocery retailer and you haven’t explored selling on Amazon, it could be time to stop fighting for that eye-level shelf space… > Read More