Tara Johnson

Tara graduated from the University of New Hampshire with a B.S. in Journalism / Business. Her passion for creative publishing and quality reporting landed her work opportunities at several companies in Massachusetts, New York and California. She is a leading voice behind CPC Strategy’s Blog.

Recent Posts by Tara Johnson

drive traffic to amazon stores

Amazon Store Insights [Update New Features 2019]

Amazon is always creating new ways to empower brands. Click here to jump to “2019 Updates” Creative content is just one of the… > Read More

10 Innovative Retail Trends to Watch in 2019

As always, with a new year comes new trends in the world of retail and ecommerce.  From innovative retail technologies to surprising new sales… > Read More

Top Ecommerce Merchandising Tactics to Drive Conversions In 2019

When it comes to success in ecommerce, merchandising is key. The right digital merchandising strategy can engage your shoppers, guide them toward enticing… > Read More

What is Amazon Scout?

As one of the biggest tech companies in the world, Amazon has access to resources in the artificial intelligence (AI) and machine learning… > Read More

Amazon Announces 3 New Sponsored Products Bid Optimization Features

Earlier this week, Amazon announced 3 new bidding and reporting features for Sponsored Products that will help “improve performance, control, and insights”.   Introducing… > Read More

An In-Depth Review of the 10 Best Online Payment Solutions

If you’re selling goods or services online, you need a way to get paid online. Luckily, with the rise of omnichannel commerce, online… > Read More

What is TikTok?

If you’ve heard that catchy “Baby Shark” tune, then you’ve got TikTok to thank (or blame?) for it. Though the tune’s been around… > Read More

What You Should Know About Amazon Best Sellers Rank (BSR)

You’ve likely heard about the Amazon Best Sellers Rank (BSR) on some forums or other Amazon seller blog posts. Perhaps some of your… > Read More

Amazon FBA & Referral Fee Changes [February 2019]

Amazon recently announced they will be adjusting their rates for the Fulfillment by Amazon (FBA) service in the U.S. to reflect the changing costs of fulfillment, transportation,… > Read More

Supply Chain Optimization in 2019

Your supply chain is a key cog in the overall health of your business. Its arrangement determines your procurement and sourcing costs, your… > Read More