Tara Johnson

Tara graduated from the University of New Hampshire with a B.S. in Journalism / Business. Her passion for creative publishing and quality reporting landed her work opportunities at several companies in Massachusetts, New York and California. She is a leading voice behind CPC Strategy’s Blog.

How to Become Successful on Amazon Seller Central with FBA

Posted by Tara Johnson on April 10, 2018 in Amazon Marketplace

Amazon Seller Central allows virtually anyone to become an online retailer, without having to build a website, deal with SEO or even handle… > Read More

GDPR for Retailers: Expert Tips on How to Prepare for the Deadline

Posted by Tara Johnson on April 6, 2018 in Ecommerce

With less than 2 months to go, the deadline for Europe’s new General Data Protection Regulation (GDPR) is fast approaching. Unfortunately, retailers who do not… > Read More

What You Should Know About CPC Strategy’s Amazon Vendor Operations Program

Posted by Tara Johnson on April 5, 2018 in Amazon Vendor Strategy

All vendors focused on growing their partnership with Amazon need to be invested in an ongoing, data-driven process to manage their Amazon operations…. > Read More

How to Measure Amazon Seller Fees & Revenue | Amazon Fee Calculator

Posted by Tara Johnson on April 4, 2018 in Amazon Marketplace

It might only take one click to buy a product on Amazon, but for sellers on the site, calculating revenue is a much… > Read More

Popfunk: How Licensed Brands Can Maximize Their Potential on Amazon

Posted by Tara Johnson on April 3, 2018 in Amazon Marketplace

Logos (much like soundtracks) define famous movies, comic books, tv shows, characters, and more. Just think of Batman. Most people will recognize those… > Read More

How to Prepare an Amazon Shipment Plan in Seller Central

Posted by Tara Johnson on April 2, 2018 in Amazon Marketplace

Joining the Fulfillment by Amazon program is a great way to cut down on shipping and packing hassles, eliminate the need for costly… > Read More

Facebook Messenger Apps Under Review, Following Cambridge Analytica Data Disaster

Posted by Tara Johnson on March 29, 2018 in Facebook

Following the Facebook & Cambridge Analytica data scandal (that continues to get more complex by the day), Facebook announced they will be reviewing… > Read More

New Google Shopping Actions Program To Replace Purchases on Google

Posted by Tara Johnson on March 28, 2018 in Google Adwords

At the end of Q1, Google will officially phase out the former Purchases on Google program and replace it with Google Shopping Actions, a… > Read More

Most Profitable Amazon Seller Scanning Apps – Pros & Cons

Posted by Tara Johnson on March 27, 2018 in Amazon Marketplace

Scanning apps are an Amazon entrepreneur’s best friend. Not only can they give you deep insights into the competition, your potential profits and… > Read More

The Amazon Seller App: Pros & Cons 2018

Posted by Tara Johnson on March 26, 2018 in Amazon Marketplace

For the on-the-go Amazon retailer, the Amazon Seller App offers a handy way to access your account, check out your sales and inventory,… > Read More