Nii A. Ahene

Nii A. Ahene

Nii is COO of CPC Strategy, a shopping feed management agency and is responsible for day-to-day business operations and long-term financial, tactical and strategic planning for the company. He has been with CPC Strategy since January of 2007. Prior to working with CPC Strategy, Nii was a product manager at eBay working on algorithmic merchandising and reviews and guides.

Recent Posts by Nii A. Ahene

Emerging eCommerce Technology Spotlight – Q and A with Korey Lee of SumAll

The Emerging eCommerce Technology Spotlight Series is a series of blog posts where we sit down and interview the founders and executives of… > Read More

Merchant Ratings – What are Merchant Ratings and Why Do They Matter?

Simply put, merchant ratings can help increase clickthrough rates (CTR) and revenue. In fact, on average, AdWords ads with merchant ratings get 17%… > Read More

Getting Started in eCommerce – Scaling Responsibly

Note: This Series is Dedicated to eCommerce Business Owners who are just getting started in eCommerce You’re finally putting together your e-commerce site,… > Read More

Seven Ways to Reduce Shopping Cart Abandonment Rates

A recent study by Forrester Research revealed that more than 7 out of 10 shopping carts are abandoned before checkout. Considering all the… > Read More

New Targeting Options Available to AdWords Mobile Advertisers

Google AdWords has allowed businesses to reach potential consumers through mobile advertising for quite some time. They recently expanded this service offering with mobile… > Read More

January Update to SEO Reports in Google Analytics/Webmaster Tools

Last fall, Google Webmaster Tools was made available to all online business advertisers that use Google Analytics, key since search referral keyword data… > Read More

7 Free Extensions to Enhance your Magento Shopping Cart

In recent years Magento has emerged as a dominant player in the shopping cart space for both entry and enterprise level eCommerce retailers…. > Read More

Amazon vs The World – An Infographic

Amazon has come a long way from *just* being the world’s largest bookseller. This year alone the company has launched three new products… > Read More

Amazon ‘Bribes’ Consumers to do Their Holiday Shopping Online this Weekend

In an effort to raise awareness and adoption of their price comparison app for the iPhone and Android Amazon is offering a 5%… > Read More

Improve The Return on Your Marketing Efforts by Decreasing Shopping Cart Abandonment Rates

One of these easiest way to improve ROI on marketing campaigns is to working to increase the conversion rate on your own page…. > Read More

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