Nii A. Ahene
Nii is COO of CPC Strategy, a shopping feed management agency and is responsible for day-to-day business operations and long-term financial, tactical and strategic planning for the company. He has been with CPC Strategy since January of 2007. Prior to working with CPC Strategy, Nii was a product manager at eBay working on algorithmic merchandising and reviews and guides.
Recent Posts by Nii A. Ahene
Sell Products Online – A Humorous Guide to Selling Products Online [Infographic]
As we all know, figuring out which channels are the best for marketing and selling products and services online can be daunting. With that said we’ve put together the following infographic style flowchart to help eCommerce newbies and pros alike figure out… > Read More
Emerging eCommerce Technology Spotlight – Q and A with Korey Lee of SumAll
The Emerging eCommerce Technology Spotlight Series is a series of blog posts where we sit down and interview the founders and executives of exciting, emerging, and compelling technology and platform companies about how their technology can help propel ecommerce organizations to the next level…. > Read More
Merchant Ratings – What are Merchant Ratings and Why Do They Matter?
Simply put, merchant ratings can help increase clickthrough rates (CTR) and revenue. In fact, on average, AdWords ads with merchant ratings get 17% higher CTR than the same ads without ratings. By adding Google Seller Rating Extensions to your AdWords Ads, potential… > Read More
Getting Started in eCommerce – Scaling Responsibly
Note: This Series is Dedicated to eCommerce Business Owners who are just getting started in eCommerce You’re finally putting together your e-commerce site, and you’ve got big plan. You want a great cutting-edge look, you’re going to use state-of-the art … I… > Read More
What’s Changed in Google Analytics in the Last Month
Many of you probably have noticed the new look and feel Google introduced to Analytics last Thursday but that’s not the only thing that has changed, Google has rolled out several new features to its analytics platform over the last several weeks…. > Read More
Seven Ways to Reduce Shopping Cart Abandonment Rates
A recent study by Forrester Research revealed that more than 7 out of 10 shopping carts are abandoned before checkout. Considering all the work retailers do to drive qualified traffic to its sites, it is a bit unnerving that 7 out of… > Read More
