Leanna Kelly

Leanna graduated from Fairleigh Dickinson University (NJ) in 2012 with a BA in Creative Writing and lived in NYC for two years. In 2014, she returned to her home state of California where she enjoys eating too many fish tacos, skipping winter, and writing quality web content for CPC Strategy. Follow her on Twitter @slylikeasmeagol.

Recent Posts by Leanna Kelly

google changes in 2017

12 Ways Google Advertising Changed in 2017

From phasing out Standard Text ads to the YouTube ads debacle–Google was busy in 2017. If you’ve been working in AdWords every day,… > Read More

amazon coupons

Amazon Seller Central Coupons 101

Whether you read about the new Coupons in Amazon Seller Central (not to be confused with Amazon Vendor Central) or stumbled across the… > Read More

facebook and google

Proof That Facebook and AdWords Work Better Together

This year, Google and Facebook are projected to claim half of all ad revenue worldwide. Unfortunately, many advertisers still aren’t taking advantage of… > Read More

snapchat new pixel retargeting

Snapchat Now Offers Pixel Retargeting–But Will It Be Enough?

It’s been nine months since Snapchat rolled out their Ads API and went public. So how are things going? It’s probably not a… > Read More

amazon on google shopping plas

Is Amazon Now Your Biggest Google Shopping Competitor?

You’re not imagining–Amazon listings are flooding Google Shopping Product Listing Ads (PLAs). If you’ve been paying attention you know that Amazon isn’t new… > Read More

is it time to invest in a facebook agency

4 Ways to Tell if You Should Hire a Facebook Ad Agency

You’re running Dynamic Ads. You’re retargeting your ecommerce site visitors. You’re building lookalike audiences off every list you own. And you’re still not seeing… > Read More

how to find the best facebook ad agency

What to Look for in a Facebook Ad Agency (Before You Sign a Contract)

“Ad Buying on Facebook Just Got More TV-Like”, read an AdAge headline in 2016. While the article referenced “day parting” and other traditional media… > Read More

google merchant center auto item update

Get an Email About Automatic Item Updates? Here’s What Google Actually Means

Yesterday, Google sent out two emails to their Google Shopping Merchants, both referencing something called “automatic item updates.” Everyone on the Merchant Center… > Read More

alibaba ceo jack ma speaking at conference

Alibaba: What You Need to Know About the World’s Largest B2B Ecommerce Marketplace

Founded in 1999 by Jack Ma—who claims to have no knowledge of coding and very little experience with computers—Alibaba is an unlikely retail… > Read More

selling fair trade products online

Value Beyond a Price Tag: Selling Fair Trade Products Online in the Age of Amazon

What does it take to launch a fair trade business in the age of Amazon? A lot more than you think. SLATE +… > Read More

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