Leanna Kelly

Leanna graduated from Fairleigh Dickinson University (NJ) in 2012 with a BA in Creative Writing and lived in NYC for two years. In 2014, she returned to her home state of California where she enjoys eating too many fish tacos, skipping winter, and writing quality web content for CPC Strategy. Follow her on Twitter @slylikeasmeagol.

Recent Posts by Leanna Kelly

compete with amazon

What Will it Take to Compete With Amazon in 2017? [New Study]

33.8% of retail website visits during November and December 2016 were on Amazon, according to Internet Retailer.  With all of the solid ecommerce websites… > Read More

voice first devices

Amazon vs. Google: Who Will Win the Most Voice-First Shoppers?

Remember The Clapper? The plug-in device flipped on and off your household lights with a double clap of your hands. The Clapper blew… > Read More

amazon add on items

Amazon Add-On Items: Can Sellers Erase the Badge?

Since their inception, Amazon’s Add-On items haven’t been discussed much. But when they are discussed, they’re the subject of a lot of contention. Sellers don’t… > Read More

SNAPCHAT ADS

Are Snapchat Ads Worth the Investment?

If you look at Snapchat’s current revenue growth–from $58.7 million in December 2015 to $404.5 million just one year later–you’d have no idea this… > Read More

ecommerce email

Why More Than Half of Your Ecommerce Email List Won’t Convert

Studies show only about one-third of ecommerce email subscribers actually make a purchase from the retailer they subscribed to. And of those that do… > Read More

when is the best time to run facebook ads

When is the Best Time to Run Facebook Ads?

Almost every day you log into your Facebook Business account, you’ll find a new feature. One feature that’s been a mainstay for a while… > Read More

optimize amazon listings on mobile

How to Optimize Amazon Listings to Convert Mobile Shoppers

If you’re still just optimizing your Amazon listings for desktop, you’re behind. Amazon shoppers are using mobile more than ever. Recent reports indicate that Amazon’s… > Read More

social media contests

8 Do’s & Don’ts That Can Make or Break Social Media Contests

Whether on Facebook, Instagram, Pinterest, Twitter, or Snapchat–there’s no doubt that social media contests are a big deal for online retailers. If you’ve… > Read More

programmatic advertising for videos

Programmatic Advertising: Drive Conversions With Direct Response Videos

Video ads have come a long way from 30 second TV spots–but they still have a long way to go. A lot of… > Read More

ppc scope brian johnson interview

PPC Scope’s Brian Johnson Shares Expert Advice on Amazon Sponsored Products

Whether you’re just starting out in the world of Amazon PPC or you’ve been in it since the early days–there’s always more to… > Read More

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