Jon Gregoire

Jon Gregoire is the Director of Demand Generation at CPC Strategy. Jon heads up email marketing, content strategy, co-marketing, and revenue cycle efficiency. A UC San Diego grad, Jon is a Chicago native and full-time San Diego tourist. He enjoys Bear Grylls-like backpacking trips, archery, weekend getaways in Southern California, watching his beloved Chicago Bears, and bidaily coffee consumption. Want to pitch a story? Reach out directly at jon(at)cpcstrategy.com.

Recent Posts by Jon Gregoire

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eBay vs. Amazon: Winning Online Retail Strategies

*This article was written by Angelica Valentine, Marketing Manager at Wiser. Amazon and eBay are two giant platforms that online retailers use to maximize reach and… > Read More

5 Challenges, Opportunities, and Imperatives for Retailers in 2015

Update: Head to the latest version of this article (2017)   This Q4, retailers will see the biggest test of all of their existing processes and newest… > Read More

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39 Questions From Our Amazon Sponsored Products Webinar – Answered

Last week, we partnered up with Amazon for a joint presentation on the strategy behind driving product discoverability and leveraging the revamped Sponsored… > Read More

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Bing Product Ads Embraces Conformity, Changes Feed Format to Match Google’s

In an unexpected but unsurprising email yesterday morning, Bing let its product advertisers know that they have updated their feed taxonomy for the Bing Category… > Read More

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Amazon Marketplace Feedback Management: Removing Negative Feedback

Removing Negative Seller Feedback As mentioned in our last installment of this series, seller feedback is a direct driver of sales on the Marketplace… > Read More

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Identifying Your Most Valuable Products on the Amazon Marketplace

Whether you have 100 or 10,000 SKUs, there are hidden opportunities in your Amazon catalog. The key to surfacing these areas for significant… > Read More

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How Amazon Seller Feedback Affects Product Buyability

Unlike product feedback, seller feedback will directly affect your sales performance on the Amazon Marketplace through it’s influence on the Buy Box. If… > Read More

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How Product Reviews Influence Sales Performance on the Amazon Marketplace

You might think that having a good amount of product reviews is just a general ecommerce best practice, and this is true, but product reviews… > Read More

Amazon Feedback Management: Product & Seller Reviews

As a retailer, selling your items on Amazon can be one of the best business decisions you make all year. Acting as an extension of your… > Read More

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How to Upload AdWords Call Extensions in Bulk

Call extensions are a highly effective and relatively standard addition to AdWords text ads. AdWords recently added the ability to upload call extensions for all… > Read More

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