CPC Strategy
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Recent Posts by CPC Strategy
Q4 Comparison Shopping Engine Rankings Released
As promised, we have just released our comparison shopping engine rankings for the fourth quarter of 2010. Full coverage can be found here: CPC Strategy’s Q4 2010 Rankings We also have a special addendum to this edition’s rankings, which analyzes the performance… > Read More
CPC Strategy 2010 Blog Report Card
To our loyal readers, friends, and new followers: Thank you for being a part of the CPC Strategy blog in 2010. We invite you to critique the blog’s performance and choose topics you’d like us to focus on this year. Just fill… > Read More
Bing Shopping's Holiday Tips
Recently we reported that Bing Shopping released a new merchant self service portal. Bing Shopping onboarding through the traditional Bing Shopping Merchant Center has been paused until December 1 while this transfer is being finalized. For merchants already live on Bing Shopping,… > Read More
Bing Shopping Releases Merchant Self Service Portal
Bing Shopping recently released a new Merchant Self Service Portal linked to Microsoft’s adCenter. The move is an attempt to make Bing Shopping onboarding easier for merchants and at the same time plans to put all merchants that use the free shopping… > Read More
Shopping.com Announces Rate Changes, Effective March 12
Not to be outdone by Smarter.com’s rate changes Shopping.com has announced their own rate changes of their own. After introducing their price dependent CPC rates last year in which their rates are determined by both category as well price, they’ve announced some… > Read More
Become to Extend Free Logo Program Permanently
Back in April of 2009 (has it been that long already?) Become.com began offering free logo listings on their site, provided that a merchant already bid $0.05 over the minimum bids (previously it was $0.10). Their program has gained so much popularity… > Read More
