AmeriCommerce Ecommerce Platform Review

americommerce-review-logo

Interested in creating an online store or migrating your current store to a new platform? This unbiased AmeriCommerce review will help you learn the fundamentals of the platform, as well as your store’s fit with its features and functionalities.

Want to know how other platforms measure up? See our full list of ecommerce platform reviews here.

AmeriCommerce Review: What kind of merchant should use the AmeriCommerce platform?

AmeriCommerce is a hosted, comprehensive ecommerce platform that allows you to design, launch, and manage your own online store. Founded in 2005, the platform is now used by more than 5,000 stores worldwide and has sold more than $4 billion in products to date.

AmeriCommerce’s real strengths lie in its cross-platform selling functionality. With just the click of a button, users can push sales to Facebook, Twitter, and blogs, or they can export products to comparison shopping sites. Additionally, AmeriCommerce also allows for multiple storefronts and microsites, and all can be controlled from the same, singular admin dashboard.

From a technical standpoint, AmeriCommerce is a pretty thorough platform. It includes hosting (which boasts 99.9 percent uptime) and every package comes with a free shared SSL and is PCI compliant, which helps provide the security needed to accept payments and funds online. AmeriCommerce also offers help with domain names, though those come at an extra cost.

A few years ago, AmeriCommerce caught flak for its backend/admin area. Customers reported it to be confusing, difficult to navigate and designed for only the truly tech-savvy individual. The company listened to these concerns, however, and launched a new, completely redesigned backend just last August. Now, the dashboard is fully customizable, includes easy-to-understand graphics, and is even viewable on tablets and mobile phones.

As far as pricing goes, AmeriCommerce offers 5 distinct tiers, ranging from $24.99 to $299/month. On the higher end, you’ve got the “Medium Traffic” Gold tier for $149 a month and 10,000 products, and the “High Traffic” Platinum tier for $299 a month and an unlimited number of product listings. For retailers that sell more the $50,000 in products each month, AmeriCommerce offers more customized packages and pricing.

Ideal for: Small to Medium-sized retailers,though it’s particularly beneficial to those who manage multiple storefronts.

Good AmeriCommerce Features

Positive AmeriCommerce FeaturesFeature Grade
Scalability– you can easily switch up and down between packages as your traffic/product load fluctuates (+10,000 products allowed on the premium plan)B+
Multi-store functionality - works with just one or multiple storefronts and can manage them all from one admin interfaceA-
Solid set of marketing tools like upselling, cross-selling, discount offers, related items, loyalty programs, email marketingB+
Built-in blogA
Includes social engagement features which help you gain product reviews and feedback, operate live chat sessions, sell on social media platforms, and encourage sharingB+
Customizable admin dashboard with user-friendly interfaceA
Offers a knowledge center with video tutorials, guides, and articles as well as a community forum for added supportB
Design - retailers can choose from templates with drag-and-drop functionality OR to customize the CSS and HTML of their site ; for an extra fee, AmeriCommerce can help with customized web design and developmentB-

Bad AmeriCommerce Features

Negative AmeriCommerce FeaturesFeature Grade
Limited number of templates (44), so new store owners may need professional help in customizing their storefront (compare to Volusion with over 300+)D+
Customer support is only available from 9 to 5 on weekdays, which poses a problem in times of urgencyC-
Customers have reported slow-to-respond IT tickets (sometimes taking more than 24 hours to respond)D+
Offers very few international payment options, making it difficult for international sellersC
Overage fees for going over your allotted bandwidth or storage limits for the month (even for unlimited plan)D+

You can view all of Americommerce’s features here.

AmeriCommerce Store Examples

Empire Vehicle Accessories

Boat Outfitters

Pilot Wear

AmeriCommerce Review: Bottom Line

In a nutshell, AmeriCommerce is a robust, full-service solution for those looking to operate an online store. From hosting and design to product upload, order management and even marketing, AmeriCommerce makes a strong case to be considered a dark horse among its main competitors: Bigcommerce, 3dcart, Volusion, and Shopify.

If you’re looking for a main differentiator between AmeriCommerce and its competitors, its the multi-store functionality. I’m pleasantly surprised by how much AmeriCommerce asserts itself in the mid-tier hosted platform market.

Ecommerce Platform Comparison Grade: B

How do you think this shopping cart stacks up against the rest? Have your voice be heard and your opinion known!  Email jon@cpcstrategy.com and request to have your experience be part of this WooCommerce Review.

View the master list of our ecommerce platform comparison to make the most informed choice when choosing your ecommerce platform software.

 
*Note: Grades are subjectively based on analysis and comparison to other ecommerce platforms, based on availability, significance, and functionality of the platform feature and overall value.

Looking to transfer stores in 2014? Reserve your copy of the Ecommerce Platform Migration Guidebook below.

 

Best Practices For Migrating Online Ecommerce Stores

Learn How to Make Your Online Store Transition Smooth As Possible

 

About the AuthorJon Gregoire is the Director of Demand Generation at CPC Strategy. Jon heads up email marketing, content strategy, co-marketing, and revenue cycle efficiency. A UC San Diego grad, Jon is a Chicago native and full-time San Diego tourist. He enjoys Bear Grylls-like backpacking trips, archery, weekend getaways in Southern California, watching his beloved Chicago Bears, and bidaily coffee consumption. Want to pitch a story? Reach out directly at jon(at)cpcstrategy.com. See all posts by this author here.

  • Been with them since 2006. While I love the features, the new Backshop/admin has been a little rocky. Quality Control on new themes has been spotty. Customer support interactions with Tech problems is, at times annoying.

    Tixs are drawn out with many delays(sometimes weeks) in the back and forth before they escalate the tix. (The customer is sometimes asked to do a lot of documentation & research in logs to submit to tech support before they really look at a problem) About 40% of the time the escalated Tix just dies without a clear answer. (This never used to happen 2 years ago.) Executives need tighter control of Tech Support staff and this problem would disappear.

    Yes, bandwidth costs can creep up with bots and spiders scraping if the merchant is not actively blocking major offenders.

    Up-time is very good. Several Internet 500 companies use this product for multiple stores and it works well. For fastest conversion from another platform, pay for there in-house setup and design. You will be up and running (making money)faster on the first site.

    They have a very good product, but resent “blah” attitude in tech support can sour a great business relationship. Also need more Video Tutorials to reduce many basic questions that take up the Techs time.