PrestaShop Review

PrestaShop Review

If you’re interested in creating or transferring your online store, this unbiased PrestaShop review will help you learn the fundamentals of the ecommerce platform in order to help you compare between ecommerce platforms.

Curious about how other platforms measure up? Check out reviews of top ecommerce platforms here.

PrestaShop Review: What Kind of Merchant Should Use the PrestaShop Platform?

Update: PrestaShop has done a lot of work to revamp their client experience, and their newest version – 1.6 – is an overhaul of their user-interface and back end.

PrestaShop is a complete ecommerce platform for retailers of a variety of sizes, and it gives retailers a large number of ways to customize their store through open-source software.

It’s free, too, which gives retailers a low barrier to entry and a lot of flexibility (if you have the programming skills) to build an ecommerce store.

When comparing ecommerce platforms, it’s clear that PrestaShop is ideal for any business that is programming savvy.

PrestaShop Review: Good PrestaShop Features 
Ecommerce Platform Comparison: PrestaShopFeature Grade
More Than 2.5 Million Versions DownloadedA
Reportedly Gives Better SEO Benefits Than Some Other Shopping CartsA
Product Export Syncs With Numerous Marketing ChannelsA
Advanced Marketing Features (Loyalty Programs, Newsletters, email follow-up automation, recently viewed products feature, coupons/vouchers, etc.)A
Analytics And Reporting Suite IncludedB
Cost: FreeA
Modules and Themes Store has been updated for compatibility with version of 1.6 ; features over 3500 modules developed by PrestaShop and the communityB

PrestaShop Review: Bad PrestaShop Features 
Ecommerce Platform Comparison: PrestaShopFeature Grade
Bug Complaints (Some customers complain about lots of bugs in various versions of the software)C-
Support (Some customers complain about no support with previous versions of the software)D
Usability (Complaints about ease of use for those with limited programming expertise)C
Customer Service (Customer service has mixed reviews)C

You can view all of PrestaShop’s 310 features here.

PrestaShop Review: Exporting Your Product Data Feed from PrestaShop to Google Shopping

Exporting your product data feed from PrestaShop to Google Shopping will require a module, such as this one that costs around $130.  From there, the export process should be pretty seamless and straightforward.

PrestaShop Review: Notable PrestaShop Examples

Creed Boutique (Beauty &Fragrance)

What Goes Around Come Around (Apparel)

Johnson’s Popcorn (Food)

PrestaShop Review: Bottom Line

PrestaShop is a platform that is overall cheap and extremely flexible IF you have the skills to manage it. After reviewing the PrestaShop platform, we believe it should be a top contender in your comparison and analysis of the best ecommerce platforms only if you have a good understanding of programming knowledge and skills.

PrestaShop offers retailers a very technical but robust experience.

PrestaShop Ecommerce Platform Comparison Grade: B

How do you think this shopping cart stacks up against the rest? Have your voice be heard and your opinion known! Email jon@cpcstrategy.com and request to have your experience be part of this PrestaShop Review.

View the master list of our ecommerce platform comparison to make the most informed choice when choosing your ecommerce platform software.

*Note: Grades are subjectively based on analysis and comparison to other ecommerce platforms, based on availability, significance, and functionality of the platform feature and overall value.