Big Cartel Review

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If you’re interested in creating or transferring your online store, this unbiased Big Cartel review will help you learn the fundamentals as well as your fit with the ecommerce platform.

In addition to this review of Big Cartel, we’ll be reviewing other top ecommerce platforms. You can check out the master document of our ecommerce platform comparison here.

Big Cartel Review: What Kind of Merchant Should Use the Big Cartel Platform?

With over 200,000 active online stores, Big Cartel lives up to its name.  However, the vast majority of those stores are very small to small online stores.  Just looking at their pricing plans reveals its simplicity.  Their premium plan, Titanium, maxes out at 300 products and is only $29.99/month. Started by a guy who wanted to sell his band’s t-shirts, Big Cartel is essentially the online store solution tailored for artists.

Check out all of Big Cartel’s pricing plans.

When comparing ecommerce platforms, it’s clear that Big Cartel is ideal for very small to small-sized retailers.

ecommerce-platform-comparison-migration-guidebook

Big Cartel Review: Good Big Cartel Features 
Ecommerce Platform Comparison: Big CartelFeature Grade
Set Up (Extremely easy to set up and use)A
Inventory TrackingB-
Promotional And Discount CodesB-
Design Templates (Solid variety of easy-to-customize design templates)B
What You Can Sell (In addition to physical products, you can sell digital art, eBooks, and other downloadable products.)B

Big Cartel Review: Bad Big Cartel Features 
Ecommerce Platform Comparison: Big CartelFeature Grade
Functionality And Add-ons (Extremely limited)D+
Store Size Limited (max of 300 SKUs)D
No Live Chat Or Phone Customer Support (But does have positively reviewed email support)C
SEO Customization (Little flexibility)D+
Paypal Payment (Customers have to pay through PayPal only)D

You can view all of Big Cartel’s features here.

Big Cartel Review: Submit Your Product Feed from Big Cartel to Google Shopping

Because Big Cartel fosters a very small technical community, your options here are pretty limited.  However, if you’re using Big Cartel, odds are that you don’t have many products to begin with.

It’ll no doubt take a while, but you do have the option of developing your own feed exactly to the specifications for Google Shopping.  Or you can always pay a one-time fee and hire a software service like Aten Software to create and transfer a feed for you.

Big Cartel Review: Notable Big Cartel Examples

Parachute (apparel)

Boompa (apparel)

Rapping paper (wrapping paper)

Big Cartel Review: Our Big Cartel Review Bottom Line

Big Cartel is very cheap and extremely simple to use. If you’re a very small-time retailer looking for the basics, this could very well be your solution. Big Cartel will offer a very basic and user-friendly experience, but it will also be extremely limiting.

Big Cartel Ecommerce Platform Comparison Grade: C-

How do you think this shopping cart stacks up against the rest? Have your voice be heard and your opinion known! Email jon@cpcstrategy.com and request to have your experience be part of this Big Cartel Review.

View the master list of our ecommerce platform comparison to make the most informed choice when choosing your ecommerce platform software.

 
*Note: Grades are subjectively based on analysis and comparison to other ecommerce platforms, based on availability, significance, and functionality of the platform feature and overall value.

 

Best Practices For Migrating Online Ecommerce Stores

Learn How to Make Your Online Store Transition Smooth As Possible

 

About the AuthorJon Gregoire is the Director of Demand Generation at CPC Strategy. Jon heads up email marketing, content strategy, co-marketing, and revenue cycle efficiency. A UC San Diego grad, Jon is a Chicago native and full-time San Diego tourist. He enjoys Bear Grylls-like backpacking trips, archery, weekend getaways in Southern California, watching his beloved Chicago Bears, and bidaily coffee consumption. Want to pitch a story? Reach out directly at jon(at)cpcstrategy.com. See all posts by this author here.