Heard of Neil Patel?

Yes? Good.

No? Bad.

This guy is an expert marketer and he puts out some killer blog posts that help his audience really get an in-depth grasp on topics like SEO and content marketing, usually a piece that is neglected by lots of ecommerce companies.

He recently wrote a blog post on ‘How to Effectively Build an SEO Campaign From The Ground Up‘ that’s a great article for those that are serious about SEO.

Here’s the Cliffs version:

1. Start a PPC Campaign to start mining for keywords.

2. Build Links (he talks about how)

3. Build a Facebook fan page

4. Build up Twitter followers

5. Hire a PR Agency

6. Write Awesome Content

7. Focus on Conversion Optimization

Neil Patel is all about getting you to think smarter when approaching your work to get a bigger bang for your buck. There’s a ton of other great articles worth reading over there if you get a chance.

Here’s the full article at QuickSprout if you want to check it out.

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About the Author+Andrew Davis is CPC Strategy's Director of Marketing, an expert in ecommerce marketing strategy, product marketing and all things shopping engine related. You can contact Andrew directly at andrew@cpcstrategy.com or via phone at 619-297-3798. See all posts by this author here.