CPC Strategy Special Release: How Conventional Wisdom Ruins Merchant Comparison Shopping Campaigns (free white paper)

Posted by on March 29, 2011 in Comparison Shopping, Strategy

This 9 page e-book breaks down conventional wisdom about comparison shopping engines and teaches you unique ways to optimize successful comparison shopping campaigns.

Topics include:

1. Merchant Account Creation
2. Shopping Feed Creation and Optimization
3. Ecommerce Analytics: CSE tracking pixels
4. Shopping Feed Submission
5. Product Feed Suppression
6. CPC Bidding

Click here for your free copy (free registration required).

About CPC Strategy

CPC Strategy is a full-service comparison shopping engine (CSE) agency. We specialize in shopping feed and merchant account optimization for niche retailers and Internet Retailer 500 merchants.

Our comparison shopping studies and articles have appeared on blogs and industry publications such as Internet Retailer, Website Magazine, GetElastic, Amazon Seller Support, and Auction Bytes.

We also provide lots of relevant content on shopping feed and merchant account optimization on our blog. Be sure to check out our Top 10 CSE rankings that are released every quarter.

About the Author+Andrew Davis is CPC Strategy's Director of Marketing, an expert in ecommerce marketing strategy, product marketing and all things comparison shopping related. In September 2010, Andrew finished writing the first-ever Merchant Comparison Shopping Handbook which teaches online retailers the most effective way to start and manage their comparison shopping campaigns. Today Andrew spends most of his time consulting medium and large online retailers and online marketing agencies. You can contact Andrew directly at andrew@cpcstrategy.com or via phone at 619-297-3798. See all posts by this author here.

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