Leverage Hot Deals Before Black Friday

Posted by CPC_Andrew on November 5, 2010 in Strategy

“I have had merchants increase revenue by 10% in a matter of weeks just from getting all the promotions listed on their site listed with PriceGrabber.” – Patrick C, PriceGrabber Account Manager.

Retailers like Sears, Amazon, Target, and Toys ‘R Us are discounting sale items before Thanksgiving, hoping to attract consumers 0n the search for deals before the Holiday rush.

A number of CSE’s will add coupons to your product listings free of charge, such as

Shopping.com

PriceGrabber

TheFind

ShopZilla

We’ve been working with out clients to get coupons on their comparison shopping campaigns, and the results will be exciting to see. So far I’ve seen revenue go up by more than 100% and conversions increase by close to 1% over the past 2 months for one of my clients with the addition of a coupon on NexTag.

Reap the sales benefits and add coupons this Holiday season. For more information on coupons, check out chapter 9 in our free CSE book.

Source

Digg Digg

About the Author+Andrew Davis is CPC Strategy's Director of Marketing, an expert in ecommerce marketing strategy, product marketing and all things comparison shopping related. In September 2010, Andrew finished writing the first-ever Merchant Comparison Shopping Handbook which teaches online retailers the most effective way to start and manage their comparison shopping campaigns. Today Andrew spends most of his time consulting medium and large online retailers and online marketing agencies. You can contact Andrew directly at andrew@cpcstrategy.com or via phone at 619-297-3798. See all posts by this author here.