Amazon Spark

Amazon Spark: The Social Platform for Prime Members

The retailer that claims more than a third of all e-commerce business in the U.S. is taking steps to boost that share even… > Read More

Is Amazon Updating Their Feedback Email Policy To Limit Email Communication With Customers?

UPDATE: The new policy update we discuss in this article is based on an announcement from FeedbackFive. We reached out to our own Amazon… > Read More

amazon advertising technology

Why You Need Technology to Manage Amazon Advertising & What To Look For in a Software Program

As an agency managing hundreds of Vendors and Sellers, we know how beneficial the right advertising technology can be to help you optimize… > Read More

google custom intent audiences

What are Google Custom Intent Audiences?

As part of its mass release of new features late last year, Google rolled out a new targeting tool for its Display Network… > Read More

google data driven model

Advertising Experts Test The Google Data-Driven Attribution Model

One of the latest models introduced to help advertisers gain a better understanding of attribution is Google Data-driven. What is the Google Data-Driven… > Read More

Amazon Testing New Custom Landing Page for Headline Search Ads

Amazon is now testing a new design & layout for custom landing pages for Headline Search Ads. As seen in the example below,… > Read More

What is Facebook Test and Learn?

If you’ve ever wanted to know just how much your Facebook ads really impact your bottom line, there’s a new tool to help… > Read More

100+ Companies To Help You Sell More Products on Amazon

The Amazon Enablement Ecosystem – 2018, Presented by CPC Strategy is a list of the most well-known Amazon Seller & Vendor services ranging… > Read More

end of adwords review extentions

The End of AdWords Review Extensions & How To Save Your Data

In an effort to simplify the ad extension offering in AdWords, this month Review Extensions will be deleted along with their performance data…. > Read More

google attribution

What is Google Attribution & Is it a Big Deal for Advertisers?

Attribution can be complicated for advertisers. An attribution model is the rule, or set of rules, that determine how credit for sales and conversions… > Read More

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