Amazon Opens Up the Buy Box to Used Products
The infamous Amazon Buy Box is no longer exclusively for new products. Sellers of used products can now be featured in the Buy Box, like below: Of course, all standard Buy Box eligibility rules still apply. Our Director of Technology, Tien Nguyen,… > Read More
20 Things NOT to Buy on Amazon for Back to School
Back to school shopping is in full swing for stores like Walmart, Staples, and Target. While parents are busily shopping sales at brick and mortar locations, those same stores are featuring online sales, alongside major online retailers including Amazon. Which back to… > Read More
This Week in Retail Search: 7/23/2014
Retail Search Recap 7/23/2014 Leading, Reliable, and Updated News on Retail, Digital Marketing, Tech and Ecommerce Digital Marketing News: Below are the top stories in digital marketing this week. VentureBeat: Facebook Looking At Shoppable Ads Following Twitter’s footsteps, Facebook has released… > Read More
Why You May NOT Want to Sell on Amazon for Back to School
Amazon is the number one destination for online shopping around the year, so it’s no stretch to imagine Back to School shoppers on Amazon purchasing markers, pencils and Frozen lunch boxes. What many Amazon sellers may not know is that many back… > Read More
5 Google Shopping Changes To Make ASAP [Webinar Today]
85% of Product Listing Ads merchants have already switched over to Google Shopping Campaigns. Don’t get left behind. Tune in to today’s webinar to learn how to: Make the switch Increase conversions with Google Shopping Campaigns Set up Shopping Campaigns for the… > Read More
PPC Trademark Abuse is a Bigger Deal Than You Think
Ever notice those annoying and shamelessly spammy AdWords ads? I’ll give a good example that shows even the mighty Nike brand isn’t immune to what is known as “third party trademark abuse.” Trademark abuse is rampant on Paid Search channels like AdWords,… > Read More
Top Email Marketing Services: Vertical Response Review
Vertical Response Email Marketing Service Review Choosing an email marketing service is difficult, below is a review of Vertical Response to help you make informed decisions about email marketing services. For information about other top email marketing services including MailChimp, view more reviews… > Read More
3 Reasons You Need to Switch to Google Shopping Campaigns Today
Google Shopping Campaigns upgrades Product Listing Ads automatically in less than 25 days. Are you prepared for the switch? 3 Things to make you think twice about waiting to switch to Google Shopping Campaigns 1. 85% of PLA advertisers have switched to… > Read More
Meetings: The Good, The Bad, & The Ugly [Infographic]
Meetings are an unavoidable aspect of businesses and are meant to be a driving force for productivity. To maximize productivity in meetings, the infographic below explains the causes of unproductive meetings and how to avoid them. Three Simple Ways to Improve Meetings Is… > Read More
Amazon Product Ads Re-Opens Shoe Category
This morning, Amazon let all CPC advertisers know that it would be re-opening Shoes as an available category for their Amazon Product Ads program. Screenshot of the original email below: The additional good news on top of this announcement is their incentive… > Read More
