facebook ad mistakes

6 Facebook Ad Mistakes That are Holding You Back

There are four million advertisers on Facebook. If that doesn’t sound like a lot, consider the fact that there were only three million… > Read More

compete with amazon

What Will it Take to Compete With Amazon in 2017? [New Study]

33.8% of retail website visits during November and December 2016 were on Amazon, according to Internet Retailer.  With all of the solid ecommerce websites… > Read More

amazon ebc images

Amazon Enhanced Brand Content Image Requirements

If you haven’t already checked out our blog announcement, EBC enables Brand Owner sellers to modify the product description field of their branded ASINs to… > Read More

voice first devices

Amazon vs. Google: Who Will Win the Most Voice-First Shoppers?

Remember The Clapper? The plug-in device flipped on and off your household lights with a double clap of your hands. The Clapper blew… > Read More

amazon add on items

Amazon Add-On Items: Can Sellers Erase the Badge?

Since their inception, Amazon’s Add-On items haven’t been discussed much. But when they are discussed, they’re the subject of a lot of contention. Sellers don’t… > Read More

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Why Programmatic Technology Is Necessary for Amazon Sponsored Products Management

Most sellers understand that in order to thrive on the Amazon Marketplace, they will need to implement an advanced marketing strategy. In an ideal… > Read More

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A Look at the Search Network with Display Select Campaign Type

Search or Display? A lot of advertisers are left wondering which network is best for their business. The Search Network offers keyword-specific targeting… > Read More

SNAPCHAT ADS

Are Snapchat Ads Worth the Investment?

If you look at Snapchat’s current revenue growth–from $58.7 million in December 2015 to $404.5 million just one year later–you’d have no idea this… > Read More

Capture

Personalize Your Text Ads Using AdWords IF Function

Starting this month, advertisers are no longer permitted to create or edit Standard Text Ads (STA) or GDN Text Ads. Pro-Tip: To clarify,… > Read More

ecommerce email

Why More Than Half of Your Ecommerce Email List Won’t Convert

Studies show only about one-third of ecommerce email subscribers actually make a purchase from the retailer they subscribed to. And of those that do… > Read More

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