What is the Amazon Advertising Platform (AAP)?

Amazon’s Vendor Premium Services offer vendors—a.k.a. brand suppliers to Amazon’s retail business—an opportunity to enhance their visibility on the marketplace through a variety… > Read More

Amazon’s Vendor Premium Services offer vendors—a.k.a. brand suppliers to Amazon’s retail business—an opportunity to enhance their visibility on the marketplace through a variety… > Read More

2018 Internet Trends Report: 10 Big Takeaways for Ecommerce

The 2018 Internet Trends Report is here, offering a macro overview of the biggest trends and power shifts shaking up today’s tech and consumer landscape…. > Read More

The 2018 Internet Trends Report is here, offering a macro overview of the biggest trends and power shifts shaking up today’s tech and consumer landscape…. > Read More

How to Find Instagram Influencers | Step-by-step

There’s no doubt about it: influencer marketing is one of hottest ways to reach new and potential customers in today’s digital world –… > Read More

There’s no doubt about it: influencer marketing is one of hottest ways to reach new and potential customers in today’s digital world –… > Read More

amazon-retail-analytics-basic-vs-premium

5 Steps to Take Before Advertising on Amazon

*This is a guest post by Becky Trowbridge, Managing Content Editor at eComEngine. Competition is fierce on the Amazon Marketplace. Advertising products on Amazon… > Read More

*This is a guest post by Becky Trowbridge, Managing Content Editor at eComEngine. Competition is fierce on the Amazon Marketplace. Advertising products on Amazon… > Read More

Respond to Negative Reviews

7 of the Best Ways to Respond to Negative Reviews

For today’s ecommerce retailers, negative reviews just come with the territory. In fact, with so many built-in, on-site rating and review features, many… > Read More

For today’s ecommerce retailers, negative reviews just come with the territory. In fact, with so many built-in, on-site rating and review features, many… > Read More

What is Google AdWords’ New Detailed Demographics Feature?

Google has rolled out the Detailed Demographics beta to select advertisers, making it the most advanced demographic targeting yet in AdWords. Here’s an… > Read More

Google has rolled out the Detailed Demographics beta to select advertisers, making it the most advanced demographic targeting yet in AdWords. Here’s an… > Read More

old adwords phasing out feature image

How Advertisers Can Prepare for the New AdWords Interface

Heads up advertisers — the AdWords interface that you’ve been using for the last 8 years is about to go into full retirement…. > Read More

Heads up advertisers — the AdWords interface that you’ve been using for the last 8 years is about to go into full retirement…. > Read More

Best Influencer Marketing Practices 2018 | Trends, Targeting, & More

In the social media world, influencer marketing has become one of the most effective strategies around. And with millions of celebrities, YouTube stars… > Read More

In the social media world, influencer marketing has become one of the most effective strategies around. And with millions of celebrities, YouTube stars… > Read More

facebook clear history feature

The New Facebook ‘Clear History’ Feature | What You Should Know

‘Clear History’ was first revealed at this year’s Facebook F8 conference in San Jose. The idea of clearing your historical Facebook data has sparked interest… > Read More

‘Clear History’ was first revealed at this year’s Facebook F8 conference in San Jose. The idea of clearing your historical Facebook data has sparked interest… > Read More

instagram payments

New Instagram Payments: Can Shoppers Purchase Items In-App?

Today, Instagram is one of the leading platforms to build brand awareness across 500 million active users. According to a recent article by… > Read More

Today, Instagram is one of the leading platforms to build brand awareness across 500 million active users. According to a recent article by… > Read More

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