Data Management Platform Review: The ADEX
Have tons of customer data, and not sure how to use it? Perhaps you already have a Data Management Platform (DMP), but you… > Read More
Standout Email Marketing Conferences [2017-2018]
Over the last ten years, email marketing has consistently generated the highest return on investment for digital marketers. According to Campaign Monitor, every dollar… > Read More
CRO Conferences You’ll Actually Want to Attend [2017-2018]
In 2014, a research study by Econsultancy revealed that only 22% of businesses are satisfied with their current conversion rate. Somewhere, their Conversion Rate… > Read More
What’s the Deal With Emojis in Amazon Product Descriptions?
We’ve been on Amazon long enough to see sellers attempt to get away with some crazy stuff in their product descriptions, but emojis… > Read More
Top Social Media Conferences for Retailers [2017-2018]
There are 4 million advertisers on Facebook. That’s a lot of competition for retailers and brands, and other social ad platforms such as… > Read More
A Deep Dive into Instagram Insights & Analytics
Analytics are vital to solid strategy, be it in marketing, advertising or just business in general. Through analytics, we can measure how our… > Read More
AdWords Impression Share 101
There are plenty of metrics that show the health of your AdWords campaigns–but don’t let Impression Share metrics slip under the radar. Impression… > Read More
Should Retailers Sell on Amazon Fresh or Prime Pantry?
23% of American households currently buy their groceries online. That number will leap to over 70% within 10 years, according to a recent report by… > Read More
Will Amazon Dominate Food Retail with Whole Foods Purchase?
Today, Amazon announced they will acquire Whole Foods Market for $42 per share in an all-cash transaction valued at approximately $13.7 billion. As… > Read More
2017 Internet Trends Report: The Recap For Ecommerce Businesses
For more than 20 years, Mary Meeker an American venture capitalist and former Wall Street securities analyst has presented the Internet Trends Report, a… > Read More
