USA Today infographic 2014 holiday

12 Days of Christmas Gifts: How Much Would They Cost Today? [Infographic]

USA Today released a fun infographic this month highlighting how much items in the 12 Days of Christmas song would cost this holiday. The cost of the 12 gifts in the song “The Twelve Days of Christmas” has risen 1% this year,… > Read More

retail search news

This Week in Retail Search 12/14/2014

Retail Search Weekly News Recap Leading, Reliable, and Updated News on Retail, Digital Marketing, Tech and Ecommerce Keeping your thumb on top of search news and strategy is pivotal for ecommerce sellers and agencies,particularly during the holiday season. Marketers who want to… > Read More


63 AdWords Editor 11 Shortcuts for PPC Advertisers

Last week, Google updated its AdWords Editor (11), which includes new tools for AdWords power users for advanced reporting and management. Below are useful keyboard shortcuts to use when managing your Paid Search campaigns with the new AdWords Editor. AdWords Editor 11 Keyboard… > Read More


Safeguards to Prevent Repricing Issues on Amazon

While platform wide issues with repricing are rare, they occur often enough that it is worth a retailers time and effort to create safeguards to prevent issues like this from jeopardize their Amazon Merchant account. Amazon has rolled out a relatively new feature… > Read More

Amazon RepricerExpress

Technical Glitch by RepricerExpress Costs Retailers Thousands

An hour long Amazon repricer technical glitch caused various Amazon sellers in the UK (and some in the US) to lose out on Amazon sales dollars this past Friday. Setting inventory prices to £0.01 (1 pence), and potentially impacting seller reviews- a major component… > Read More


Google Shipping Pinching Sellers for Q4: How to Keep Your Products on Search

As if online retailers don’t have enough stress during Q4, Google has been particularly active policing their shipping rules this Holiday season, which may result in products getting removed from search during the busiest online shopping season retailers see all year. Google… > Read More


How To Choose Stock Images and Where to Find Them [Infographic]

Visual content will play a critical role in digital marketing in 2015. Unfortunately, many companies still use images that don’t properly support their brand. What images should you use on your website? A recent infographic from Mike Gingerich of TabSite provides the… > Read More


AdWords Editor 11 Updates: Takeaways for PPC Advertisers

This week Google announced an update to its AdWords Editor tool, to include more power-user friendly features and tools for Paid Search advertisers on AdWords. Below are highlights of the major changes to AdWords Editor (version 11), and how they affect your… > Read More

Ebay marketplace

Top 5 Selling Strategies to Get Ahead on eBay

This is a guest post by Angelica Valentine, Content Marketing Manager at Wiser, the leading pricing intelligence suite. eBay is a massive marketplace that accounts for 19% of global ecommerce. With its 128 million active users as of 2013, sellers need to… > Read More


Spotted: New AdWords Reporting Feature, Custom Columns

Today CPC Strategy’s Paid Search team discovered a new AdWords feature in the wild. AdWords Custom Columns, a reporting tool which allows advertisers to segment different metrics easily, expands the analysis ability for Google PPC managers. New AdWords Reporting Feature The feature… > Read More

Older Posts