Ask an Expert: How to Measure Effectiveness of Branding Campaigns

LIVE 60-minute Q&A with CPC Strategy’s Branding & Attribution Experts

View On-Demand

Live Q&A: Submit Questions in the Form

Suggested Question Ideas:

  • How do I set appropriate and actionable branding goals?
  • How to grow exposure with YouTube & Facebook advertising?
  • What are the key performance metrics to consider?
  • How do I create an effective attribution model?

The Story: If asked to “grow brand awareness through digital marketing”, would you know where to start? Many brands & retailers fail to effectively measure the success in branding campaigns because they lack clear goals & structure. Therefore, they find themselves spending precious ad dollars with nothing to show for it.

Who It’s For: Brands & Retailers leveraging digital to drive brand awareness & e-comm growth.


Note: We will send you the recording & slides

Branding Experts

Lewis Brannon

Retail Search Manager | CPC Strategy


Kristan Ostrom

Retail Search Manager | CPC Strategy


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