CPCStrategy_Zaius

From Acquisition to Retention:

Turning First Time Buyers into

Repeat Customers

Advanced Strategies to Convert Shoppers & Increase Their Lifetime Value

Tuesday & Wednesday, October 18th-19th | 11am-12pm (PST) / 2pm-3pm (EST) each day


The Story: The time of the year we as advertisers have all been waiting for – The Q4 holiday shopping season – It’s finally here.

With Thanksgiving & Cyber Monday right around the corner- the first thing that should be on your mind is how you’re going to (1) capture the influx of traffic & drive conversions and (2) how you’re going to increase the customer lifetime value of these Q4 shoppers.

Don’t Miss OutJoin CPC Strategy & Zaius as we team up to bring you a 2-day event chock-full of advanced Google Shopping & customer retention strategies that’ll help you to drive revenue & loyalty for your ecommerce business.

The Agenda (more details below):

  • Day 1 [Acquisition] – 3 Advanced Google Shopping Strategies to Maximize Holiday Conversions
  • Day 2 [Retention]– 5 Ways to Convert Holiday Shoppers into Loyal Customers

Note: This event is free for all registrants, but spots are limited.

 

Limited spots for this event

Mini-Series Breakdown


Day 1 [Customer Acquisition]

3 Advanced Google Shopping Strategies to Maximize Holiday Conversions

Topics Discussed:

  • Improving the Quality of Data Feed to Increase Product Relevancy
  • Leveraging Custom Labels to Target Holiday Shopping Searches
  • Isolating Holiday Shopper’s Search Results Through ISO
  • Live Q&A

 

 

Webinar Speaker

Jason Bell

Senior Retail Search Manager

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Day 2 [Customer Retention]

5 Ways to Convert Holiday Shoppers into Loyal Customers

Topics Discussed:

  • Turning 1st Time Holiday Shoppers into Loyal Customers
  • How to Pull – Not Push – Shoppers to Make the Second Purchase
  • Proven “Zaius” Methodologies to Transform Shoppers into Brand Loyalists
  • Live Q&A

Webinar Speaker

Eric Keating

VP of Marketing

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