About CPC Strategy

We Leverage the Tactics & Strategies of the Biggest Names in Retail and Evolve them to Suit Your Unique Business.

 

 

Why CPC Strategy?

We’re on the front lines of the latest developments in Retail Search.

We hone our Retail Search expertise through the application of a rigorous testing framework that quickly identifies and iterates the best practices on the channels we manage.


 

Proudly Featured in the Following Publications

 

 

Featured Speakers at These Conferences

 

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Our Platform

Introducing the CAPx Retail Search Platform

CAPx is a finely tuned, constantly evolving platform that processes and analyzes consumer Search behavior and product data from more than 150 million data points. The intersection of this Search data with a retailer’s product feed is where true feed optimization can occur.

The end result is a multidimensional campaign architecture that places product data as the foundation for successful ad campaigns. Ultimately, being able to access and analyze inputs that affect conversions allows a proactive Search team to build the most effective and profitable campaigns possible.

Executive Team

Founded in 2007 and led by some of the sharpest minds in Retail search, CPC Strategy leadership’s team is no stranger to the rapidly evolving Search landscape. The team frequently contributes to industry publications like AdExchanger, iMedia, and Search Engine Land and speaks regularly at key industry events like SMX, Search Love, and SES.


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