Stats on Comparison Shopping Growth

• 40% of total online audience visited Comparison Shopping Engines in 2006, that's over 69 million users


• 75% of online shoppers were influenced by Comparison Shopping Engines in 2006
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Cost Per Click Model needs Micromanagement

• Unlike rev-share models, CPC campaigns need to be watched closely to determine the ROIs for individual products


• 30% of all products given to Comparison Shopping Engines are either mis-categorized or not listed at all due to data feed management issues
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Data Feed Optimization

• You give us your most recent data feed and we do the rest


• We create, optimize, and manage your new data feed in order to take advantage of the unique opportunities that each Comparison Shopping Engine presents
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